Relivás cremas vasoprotectoras ENGLISH

Relivás launched a new range of products aimed at relieving the discomfort caused by microcirculation problems. These vasoprotective creams not only improved circulation, but also offered antioxidant and anti-ageing effects. With a focus on efficacy and user comfort, Relivás was looking for an image and packaging that reflected the quality and innovation of its products.

We developed a new image and packaging line that captured the essence of the brand and conveyed the unique benefits of each product in a visual and appealing way. We adopted a clean graphic line, which reflected the sense of wellbeing and relief that users would experience when using the creams.

We created a set of different textures to abstractly represent the treatment offered by each cream, ensuring that the connection between the product and the user was instantaneous and emotional.
ntaneous and emotional.

The new packaging line received a positive response. In addition, the new graphic line helped to highlight the products in the market and consolidate Relivás’ presence as a reliable personal care option.